As we move forward with more and more advanced software, vendors are learning how to make things simpler, more efficient and more intuitive. It is important that we as professionals don't get sold short on the complexities of still understanding the underlying systems and how they work. Simple software does not mean simple professionals can be hired to run it. Many companies are being sold short on the professionals that are required because the marketing material is billed as "simple to deploy, simple to operate." How do you translate a vendor's capabilities into the requirement to staff?